Take your freelancing career from barely surviving to strong and stable by building a better design business for you and your clients.

(But c’mon. Mostly for you and your sanity.)

You’ve already got killer design skills, but consistently bringing in more prospects, managing clients from hell and getting caught in sticky project situations can put you in a downward spiral of sleepless nights, stress-eating, and hair-pulling out. Throw in managing your design business, balancing projects, and mastering your design process & workflow? It’s enough to make you want to dangle from the nearest ledge.

(Or, at the very least feeling a bit punch-y.)

portland-website-designer-natalie-mcguire-5

Designer  Mentorship

is for you if you’re ready to stop banging your head against the wall and want to get some tactical, practical advice to take your business to the next level.

Get back to being the design pro you are
so you can pursue your main love: DESIGN.

(You remember design work, right?
That whole reason you got into this field?)

Through a series of insightful collaborative conversations,
I’ll help you gain confidence as you forge your own path through the design and entrepreneurial world.

We’ll discover ways you can manage the clients you have, navigate and streamline your design process, and position your business so you get more of the kind of clients you crave knocking at your door.

(Or rather, filling out your contact form.)

How this works:

Over the course of 6 months, we’ll hop on Skype every other week for 60-minutes with an adult beverage in hand and work through the following topics.

Current Design Business Review

  • Take a fresh look at all your past and present clients and projects and rate them for what you want more/less of going forward
  • Define your current/future business model
  • Assess where your business is currently at financially (billing, expenses, taxes, salary, profits) and establish what you need, what you want, and set income goals to make it happen

Building Your Unique Brand

  • Determine your positioning in the market
  • Identify your ideal (and not ideal) clients, what phase of business they’re in, what their needs (or “red flags”) are
  • Craft your services and pricing so they sell and align with your business goals and strengths
  • Current Website Audit: Make a plan to rework your website’s design, sales funnels, copy, portfolio, services/products, and pricing so it aligns with your positioning and connects with your customers

Getting Clients & Getting Paid

  • Plan your revenue + establish client payment plans for consistent income flow
  • Establish a prospect onboarding sequence so you look like the confident expert you are from your contact page to sales calls and meetings
  • How to create proposals that sell, a following up strategy, dealing with objections or rejections
  • Following up with past clients and managing referrals
  • Create a marketing plan to get clients that works with your personality

Design Your Process

  • How to collect all the information (photography, text, information about their business) you need from a client before beginning the project
  • How to gather design inspiration and interpret your client’s design preferences
  • Automate and streamline your systems to reduce your time spent on projects
  • How to use Trello as your project management system to set up new projects, guide clients on a seamless design process, and keep yourself on track so the project moves forward
  • How to present your work and guide your client through the revision process with feedback you can actually use
  • How to wrap up a project with a client

Some sweet client love…

After only one session, Natalie helped me organize and dig into my business finances where I was able to recover $1,200 in banking late fees and unpaid client invoices I didn’t even know I had.

Chrissy Marquardt

“Besides getting money back that, the biggest change in working with Natalie was getting really clear about my systems and my processes around running my web design business. Before, I had just kind of a hodge-podge process of working with clients – I would get the work done, but it was frustrating and felt like a struggle. She really helped me to simplify things and realize that less is more.

Natalie cares so much about me and my success, and even when I feel like I’m drowning, she’s there to reassure me that it’s a part of the process! Not only that, her experience and knowledge shine through, and she practices what she preaches! I love that after our calls, I knew what the next step was – she always gave actionable, practical and tactical advise AND challenged me to get outside of my comfort zone. She didn’t just provide the answers but helped me to find the answers by asking the right questions.

For the first time in a very long time, I feel excited, energized and renewed about my freelance business. I was seriously considering burning it all to the ground but after Natalie’s help and mentorship, I know I can do this. She helped to get a clear and realistic vision of exactly what I need to do and how to confidently raise my prices to attract better clients and energy into my business. If you’re struggling, you’re going to feel like a rock star after having Natalie in your corner! Hire her! With no hesitations!”

Chrissy Marquardt,
Graphic & Web Designer

 

It’s become easier to book better clients and easier to sell services.

Natalie has helped me get clearer on my client processes and streamline them so everything runs smoother from start to finish. The biggest changes have been around educating me about Trello, how to customize it for my own biz, and clarifying my offerings. But the best part about working with Natalie has been the fun and laughter #1. I love the way she asks thoughtful questions that gently guide me to gaining insight and clarity about my business.

I love how Natalie quickly follows up with a recording of our call, notes etc. Her compassion, patience, and loving/generous/hilarious spirit are a delight through and through. I’m deeply grateful to call her a mentor AND friend. I would highly recommend working with Natalie to any designer friends I have. The value she brings to the table is indispensable.”

Kris Jones,
Brand Strategist, Graphic, and Website Designer

 

6-Month
Designer Mentorship Package:

6-Installments of $799

spark

What’s included:

  • A welcome packet to help identify your goals, challenges, questions, and concerns so you get maximum value during our meetings
  • 12, 1-hour Skype calls with me, where we’ll meet twice a month for 6-months going over the above-outlined curriculum
  • A recording of each call so you don’t have to take notes
  • A list of actionable steps I’ll send you after our call so you can move forward with your business
  • Feedback, support, and accountability so you reach your goals
  • A whole lotta love along the way
  • Limited to 12 spaces per year (only 4 spots left!)

 

Contact Me

Natalie helped me create processes around my creative work and setting boundaries with clients.

Ethan Parker Wright

“After 10 years of working as an in-house designer, I finally made the jump to full-time freelancer. I struggled with valuing my services and experience and charging enough. But Natalie helped me create processes around my creative work and setting boundaries with clients. She also taught me how to bring my clients through a process that inspires them and helps them feel a part of the end result. After implementing some of what I’ve learned from Natalie so far, I’ve already received compliments such as, ‘Wow, you’re really professional!’ and ‘You really know what you’re doing!’ I feel confident now in taking my business to the next level. I’m not just a freelancer, but a fancy-pants designer who manages my clients’ projects professionally and they are happier with the process and end result. New designers or seasoned designers who want to boost their business would be lucky to call Natalie their mentor.”

Ethan Parker Wright,
Graphic Designer

 

I narrowed down my services to what I truly wanted to be offering, and raised my prices.

Lindsay Goldner

The best part about working with Natalie is that she just gets it, plain and simple. She has the patience of a saint (especially when it comes to explaining things like spreadsheet formulas!) and she understands that business is about so much more than just the bottom line.

While working with Natalie, I got clarity from delving into my positioning model which led to a huge shift in my business, and ultimately led me to commit to doing a full rebrand and transformation into No Fonts Given Co. I narrowed down my services to what I truly wanted to be offering, raised my prices, and didn’t shy away from using the bright colors that I’m known for using throughout my website.

Now, I’m treating my business more like a business than I ever have before, and that’s huge. That makes me feel like more of an expert, but also like more of a full-on badass, even though this is something I’ve been doing — and supporting myself with— for 6 years, and I know that will come across to my clients as well. Stemming from this, although it’s new and unfamiliar and omgpee-my-pants-scary, I’m leaning into this new brand and higher prices and (in no small part due to Natalie’s encouragement and mentoring), and really building a brand that I’ve been percolating and dreaming of but wasn’t confident enough to fully step into before.

If you’re thinking of working with Natalie, throw your money at her, immediately. And then congratulate yourself, because it’s one of the best decisions you’ll have ever made for your business.”

Lindsay Goldner,
Branding Goddess, Hand Letterer,  Illustrator, and Graphic Designer

Not ready for
Mentorship right now?

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natalie mcguire portland website & graphic designer

Howdy!
I’m Natalie McGuire.

I’m a seasoned Designer of 12 years, with an Honors Degree in Graphic Design, 9 years of experience working for design & marketing agencies, in-house design departments, and non-profits, and 4 years of self employment running my own 6-figure design biz.

Has it always been a cake walk
of rainbows, tea parties
and sugar plum fairies?

F***. NO.

 I have learned SO much during my own journey,
and can help you avoid some of the gut-wrenching,
nail-biting, blood-pressure spiking nights I’ve suffered
in the name of entrepreneurship.

(Also known as barfing.
Yes, running my business has literally made me barf,
and I want to keep your head out of the toilet bowl.)

I’m ready to share all of my insights with you so you can shorten your learning curve and make your business more profitable, easier to manage, and a hell of a lot more fun.

Have some questions?

Who is Designer Mentorship for?

Graphic and web designer freelancers who are stuck in the business side of running their business and need a mentor that can guide them through creating a better business from the inside out. Together, we’ll review how your current design business is from clients to projects to revenue, build a unique brand so you get better-paying clients and easily sell your services, optimize how you get clients/referrals, and streamline your design process to keep yourself and your clients happy.

Who is Designer Mentorship not for?

Anyone who isn’t a practicing graphic designer or web designer. Also, I’m not teaching the ins and outs of CSS, HTML, Photoshop, Illustrator or InDesign. We’ll only be talking about the business side of running your freelance business. I will not be teaching you how to be a Designer, or how to design.

Do you offer any guarantees?

Look, peeps. Business be tricky. So here’s a lawyer-y disclaimer that’s got to be said: There is no promise or representation that you will make a certain amount of money, or any money, or not lose money, as a result of using engagement together. As with any business, your results will vary and will be based on your personal abilities, experience, knowledge, capabilities, level of desire, and an infinite number of variables beyond my control, including variables I (or you) have not anticipated. There are no guarantees concerning the level of success you may experience. Each person’s results will vary. There are unknown risks in any business, particularly with the Internet where advances and changes can happen quickly. The use of my information, products, and services should be based on your own due diligence and you agree that we are not liable for your success or failure.

Do you have a cancellation or refund policy?

You’re familiar with the term “time is money”, right? Well, my time is valuable. So, if you book me, then that means others can’t. So, I have to charge in full for that time. Therefore, all sales are final.

What if I have more questions?

What cha’ waiting for?! Shoot me an e-mail!

6-Month
Designer Mentorship Package:

6-Installments of $799

spark

What’s included:

  • A welcome packet to help identify your goals, challenges, questions, and concerns so you get maximum value during our meetings
  • 12, 1-hour Skype calls with me, where we’ll meet twice a month for 6-months going over the above-outlined curriculum
  • A recording of each call so you don’t have to take notes
  • A list of actionable steps I’ll send you after our call so you can move forward with your business
  • Feedback, support, and accountability so you reach your goals
  • A whole lotta love along the way
  • Limited to 12 spaces per year (only 4 spots left!)

 

Contact Me

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